PANTONE Colour of the Year 2024
PANTONE 13-1023 Peach Fuzz captures our desire to nurture ourselves and others. It's a velvety gentle peach tone whose all-embracing spirit enriches mind, body, and soul.
"In seeking a hue that echoes our innate yearning for closeness and connection, we chose a colour radiant with warmth and modern elegance. A shade that resonates with compassion offers a tactile embrace, and effortlessly bridges the youthful with the timeless." - Leatrice Eiseman (Executive Director, Pantone Color Institute™)
The Pantone Color Institute created the Pantone Color of the Year educational program in 1999 to engage the design community and colour enthusiasts around the world in a conversation about colour. They wanted to draw attention to the relationship between culture and colour — to highlight to their audience how what is taking place in our global culture is expressed and reflected through the language of colour.
As Pantone celebrates the 25th year of their Pantone Color of the Year program and the fundamental role colour plays in our shared human experience, they hope that they have inspired us to look at colour in a different way — that colour and its connection to emotion and the expression of human feelings will take on a new significance, causing our eye to linger a little longer throughout the day on the tints and tones that surround us, as history unfolds from moment to moment.
Growing in popularity each year, its impact is felt across fashion, colour cosmetics, home furnishings, automotive and industrial design, as well as product, packaging, multimedia design, and commercial interiors.
"We are grateful to have provided an avenue where designers and colour enthusiasts all over the world feel empowered to tell their own stories through the language of colour and showcase their creativity within their communities. We look forward to continuing this for many more years to come." - Laurie Pressman
(Vice President, Pantone Color Institute™, December 7, 2023)
Read Pantone's article to find out how the selection process works and how Pantone decides the "Color of the Year" every year.